It’s not an “and,” it’s a Shefa!

facebooktwitterlinkedinby featherIn 2009, my wife and business partner Iris and I, were thinking about the name we would use for our wealth management firm.

It was a quick conversation. My last name is Blackman, my wife’s maiden name is Hershenson. (Iris was way ahead of her time keeping her maiden name. The only time I was concerned was when my son was born and the nurse wrote “baby Hershenson” on the card, but I digress.) So BH Wealth Management became the name of our firm.

Next, we needed the obligatory logo.

Iris and I are long-term meditators, and having learned transcendental meditation in 1973, we wanted to incorporate something spiritual into our logo.

After some research, we discovered the ancient spiritual symbol called Shefa. Shefa in Hebrew literally means abundance.


It was the perfect symbol to represent the core values and beliefs of our firm.

BH logo w arrow shefa

So there you have it. We are not “B and H Wealth Management” as most call us, we are “BH Wealth Management”, and we hope to bring overflowing abundance to our clients.

Written by Jaimie Blackman

Jaimie Blackman

Jaimie Blackman has created Sound Financial Decisions ™ powered by MoneyCapsules®, to help guide business owners through the complexities of succession planning.

Jaimie writes “Smart Succession”, a monthly column in Music Inc., and also writes a bimonthly column for Canadian Music Trades magazine. He has spoken at NAMM U Idea Center, and at Yamah’s Succession Advantage.

As a financial literacy educator he has taught at New York University and has lectured at the 92nd Street Y, Marymount Manhattan College, and CUNY.

As President of BH Wealth Management, Jaimie also helps his clients implement investment and insurance solutions which are aligned to their personal values. Visit to learn more.

To subscribe to Jaimie’s Succession Success: Insights for Music Retailers, visit

The purpose of this post is to educate. Our content should not be construed as advice. If legal, tax or other advice is required by the readers, professional advice should be sought.

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